Friday, 31 August 2012

e.l.f. Cosmetics £1 Shipping weekend!

Hi guys!

Just to make a little announcement and to kick start the weekend we are offering you £1 Shipping on standard delivery when you spend £10 or more at

So if there are any essential products running low or any particular new product you fancy trying out this weekend is the perfect opportunity to stock up on some e.l.f. goodies!

To take advantage of the offer simply enter the below code at check out!

Min spend £10/€12. Codes valid from 5:30pm BST 31/08/2012 until 10:30am BST 03/09/2012. You must apply the code to receive discounted shipping on your order £1/€1 Shipping applies to Standard Shipping only.Cannot be used in conjunction with any other offers.

Happy Shopping guys!

Kamen x

Friday Favourites: e.l.f. Kohl eyeliner giveaway

Hi Guys!

In preparation for the weekend, this weeks Friday Favourites is the e.l.f. Kohl eyeliner. It is great for creating soft lines or a smudgy/smokey look!

On one side the pencil is an ultra rich and blendable formula that can be used as both an eyeliner or eyeshadow and on the other end there is a blending sponge for smudging out harsh lines and creating a softened look!

e.l.f. Studio Kohl Eyeliner
e.l.f Kohl Eyeliner: Defined eyes look
Adde.l.f Kohl Eyeliner: Softened and Smudged effect.

The Studio Kohl Liner is available to buy on the eyes lips face website now for £3.75

This weekend you have a chance to win one by entering our Friday Favourites giveaway! One winner will be announced Monday!

a Rafflecopter giveaway

Have a fab weekend guys!

Kamen x 

Thursday, 30 August 2012

e.l.f Essential Brushes are a girls Best Friend! Get yours now for just £1!

HOOooT!  Evening Night Owls!

I have been a very busy birdie preparing tonights late night offer!

I believe great makeup starts with great preparation and of course great tools! That is why I am offering you late owls the chance to buy the e.l.f Essential brushes for just £1 each tonight!

e.l.f. Essential Brushes is collection of easy to use brushes for eyes, lips and Face that give professional results for the fraction of the price and now tonight you can get them all for £1 each! This means you could get the full range for under £20!

Professional Blending Eye Brush

We love this brush for shading or blending colours. This brush can be used with powder or creamy products. Also can be used on the face to set powder or liquid concealer.
For applying colour to the contours of the eyes. Perfect for shaping and blending in wet or dry products on the crease and corners of the eyes.
Use this brush for perfect Eyeshadow Application. The Specially designed sheer tip of the brush collects just the right amount of product for the smoothest application.
This short curved brush is the perfect shape to smooth in color along the lash line. Perfect for contouring and enhancing definition around the eye. Use to soften or smudge harsh lines.

Professional Eyeliner Brush
This flat and densely packed brush creates a smooth line in a stroke for pefectly defined eyes. Can be used to apply powder, liquid or cream products.
An angled brush for applying eyeshadow to the lids and defining the eyes.
A soft sponge applicator for creating soft lines. Use the tapered tip to softly smudge eyeliner or shadow for a smokey eye.
For applying Mascara products or separating eyelashes after mascara. The wand can also be used to tame unruly brows.
This tool brushes, grooms and separated lashes and brows. The bristle brush grooms eyebrows into place, and works well for blending in brow products. The comb side is great for separating hair or removing clumps of mascaras for defined and luscious looking lashes!
We love this soft bristle brush for applying powder products to overall face or cheeks. Great for setting makeup for a flawless complexion.
This angled face brush is great for applying products to the cheeks. Use it apply Blusher, Bronzer or any other loose or powder face products.

Use the Fan Brush to dust off loose powder fallen on the face or for sweeping on blusher for a soft, and light contour.

For applying wet products like Foundation to the face. Achieve an ultra smooth and flawless finish with this brush. for best results use in upward strokes for a smooth application.
Perfect brush for camouflaging flaws and imperfections. Hide blemishes with this nifty brush by dabbing concealer to the affected areas. The small tip gives better control and helps to get into the hard to reach areas for a flawless complexion.
We love this soft tapered lip brush which is ideal for creating precisely defined statement lips.

To receive your Essential brushes at the discounted price simply use the codes below:

Min spend £10/€12. Codes valid from 6:00pm BST 30/08/2012 until 10:30am BST 31/08/2012. You must apply the code to receive £1/€1.20 Essential Brushes. You must add Essential Brushes to your order and apply the code to receive them at the discounted price. Offer is only available on the Essential Line brushes and cannot apply to any other items on the site.  Cannot be used in conjunction with any other offers.

I hope you find your perfect brush tonight guys!

Happy Shopping!
Olwen x

Friday, 24 August 2012

Friday Favourites: Bank Holiday Mystery Extravaganza!

The Bank holiday has finally arrived and the office elves are busy planning their exciting weekends! But we haven't forgotten you guys amongst all this chaos! We have something very exciting for you too!

This weekend when you spend £15/€18 on e.l.f. Cosmetics you will receive a FREE Mystery Bag Jam packed with e.l.f. goodies from the Mineral and Studio Range!

To receive a Mystery bag all you need to do is enter the below codes at checkout:


**Min spend £15/€18 before shipping.
Code valid from 12:30pm BST 24/08/2012 until 10:30am BST 28/08/2012. 
You must apply the code to receive a free mystery bag in your order. Value of the mystery bag based on RRP of contents as at 24/08/2012. Cannot be used in conjunction with any other offers. 

BUT because we are so good to you and because its FRIDAY! We are offering one of you the chance to win one of these Mystery Bags today PLUS we are throwing in an EXTRA I ♥ e.l.f bag for the lucky winner!!

To enter all you have to do is tell us "why you love e.l.f!"

You can do this by leaving us a comment below or since a picture is worth a thousand words you can tell us in a photo! How you do this is up to you! We just want to hear or see why you love e.l.f! Send your photos to us via our Facebook Wall.

One winner will be picked next week!

Happy Bank Holiday weekend guys!
Kamen x

Tuesday, 21 August 2012

30 % off e.l.f. Cosmetics in celebration of Olwens 3 week spectacular

Hoooot! Can you believe it's been 3 whole weeks since I started my new role here at e.l.f. Cosmetics!
I have been overwhelmed by all the love and support you guys have shown me!

To thank you guys for making me feel so welcome, I have a very special late night treat for you all!

In celebration of my successful 3 weeks I am offering you a 3 night shopping extravaganza with 30% off everything at elf cosmetics! YES! HOOOT away!

From tonight at 6pm you will be able to shop on elf cosmetics for 30% off everything for 3 whole nights!

To shop at 30% off please enter the applicable codes in at checkout:

Monday: 6:00pm BST until 10:30am BST


Tuesday: 6:00pm BST until 10:30am BST


Wednesday: 6:00pm BST until 10:30am BST


** Min spend £20/€24. OWL30YAY/OWL30YAYIT Code valid from 6:00pm BST 20/08/2012 until 10:30am BST 21/08/2012. HOOT30/HOOT30IT Code valid from 6:00pm BST 21/08/2012 until 10:30am BST 22/08/2012. OLWEN30/OLWEN30IT Code valid from 6:00pm BST 22/08/2012 until 10:30am BST 23/08/2012.  You must apply the code to receive 30% off your order You must add Items to your order and apply the code to revceive the discount. Cannot be used in conjunction with any other offers.

I hope you'll enjoy the late night shopping extravaganza guys! Thanks for reading!
Olwen x

Monday, 20 August 2012

e.l.f Live Twitter Chat: The Highlights

Date: Friday. 17.08.2012
Time: 1hr. 4pm – 5pm
Topic: Idea’s for an e.l.f. Blogger Program

Last week we had a very in depth Twitter chat on the possibility for an e.l.f Blogger program. We asked bloggers whether they thought this would be something of interest and asked them for their ideas on what they believed would be a fun, helpful and attractive program and things that they would like to see included! Here are the highlights of all your thoughts and feedback!

·      Beth Mars ‏@BethaneyMars @ELFCosmeticsUK: Ooh that sounds great! Hmm I would like to see the odd freebie and maybe some blog sharing on the site :)
·      Kelsey Shepherd ‏@KelseyShepherd @ELFCosmeticsUK:I would definitely take part in a blogger program. Especially including pre-release items

·      Alice Maclennan ‏@AliceM_x @ELFCosmeticsUK: Chance to buy products before everyone else.

·      Perdita's Pursuits ‏@Perditaspursuit @ELFCosmeticsUK #elfchat: Networking events where bloggers can try products, discuss then blog.

·      Jayne ‏@JayneBecca @ELFCosmeticsUK: I think it would be a good way to connect to bloggers :) #elfchat

·      Naomi & Jean ‏@NaomiandJean: Bloggers + Elf = beauty match made in heaven! Guest blog contributors, pre-release samples, NYC blogger meet-ups!

·      Ellie and Maisie ‏@EllieandMaisie @ELFCosmeticsUK: I would just like my writing to be read, and gain followers. I live for fashion writing, it's my thing!

·      Ellie and Maisie ‏@EllieandMaisie @ELFCosmeticsUK:Thanks! I'd love that, because I'd love to be discovered! I can't wait for this to happen! 

·      Penny Golightly ‏@PennyGolightly @ELFCosmeticsUK: I'd love the chance to try new products and specific shades please.

·      jaysola. ‏@avecjayj @ELFCosmeticsUK: Make items available exclusively for members of your blogger program? as a writer, photo posts are my favourite.

In reference to what might bloggers want to gain from being part of a blogger program:

·      Ms Goriami ‏@goriami @ELFCosmeticsUK: Exposure - RT's links to blogs from your site.
·      CB ‏@CB_157 @ELFCosmeticsUK: Recognition and support about what to blog about what people like/dislike
·      Beth Mars ‏@BethaneyMars :@ELFCosmeticsUK @msbeautyholic I’m really excited :) it’s always hard when youre starting off blogging/vlogging help is always good!

Amongst all this chat and positive feedback for a blogger program, we also floated the idea for picking a “Blogger of the Month” to be featured on our elf platforms for a month, here is what you guys thought:

·      Ms Goriami ‏@goriami @ELFCosmeticsUK: Yes I think I probably would {be interested} - but it would depend a bit on how you were going to pick them.

·      Stavroula ‏@DrugstoreBLover @ELFCosmeticsUK: It would be great if you chose different girls of different age and ethnicity, so that you can satisfy almost everyone :)

·      Stavroula ‏@DrugstoreBLover @ELFCosmeticsUK: I know, so it would be great to see reviews from girls with pale skin, darker skin, asian skin etc! ;) Fab idea Elf!!

·      Becca Holmes ‏@BeautyAddictB88 @ELFCosmeticsUK: That sounds like a really good idea and gives a lot of bloggers the chance to be involved each month.

To sum it up it seems like an elf blogger program is definitely something we should be doing. We would love to create a network of bloggers, new or established and give everyone the opportunity to work with elf. Whether its writing a guest post for elf, or featuring elf products the possibilities are endless!

We feel the subject still needs to be discussed further, one hour wasn’t enough time at all! How about extending this conversation for this weeks elf chat? Join us again for part 2 at 4pm this Friday 24th August for another brainstorm!

Thanks for reading guys!

e.l.f x

Friday, 17 August 2012

Friday Favourites : WIN an e.l.f Essentials bundle!

 Hi guys,

Time for a little Friday Favourites giveaway again! This week we have a selection of elf Essentials to giveaway! The prize will include a selection of products from our elf essentials range for eyes lips and face!

To win all you need to do is follow the options outlined in the widget box below! We would love to see you submit a photo of what you consider to be your ESSENTIAL e.l.f product and TELL US WHY! Share your photos on the Facebook Page, Tweet us the photo or send it to :)

Here is a little list of the items in the prize and what we consider to be our e.l.f Essentials for a little inspiration!

e.l.f Cover everything Concealer: An Essential because its a multi task product in one small compact! Carry it around every day to cover a multitude of sins including dark circles, redness, blemishes, EVERYTHING! :)

Essentials Lipstick in Classy: An Essential because the colour like its name is classy and elegant and is the perfect day to day shade! Wear on its own for a subtle day time/office look or under a high shine gloss for an instant night time transformation!

All over colour stick in Pink Lemonade: An Essential because its the most versatile multi- purpose product in the essentials range it can be used as an eyeshadow, lip colour or blusher!! Use this delicate shade for adding a warm, flush of colour to the apples of your cheeks or apply to your lips for a pretty lip shimmer!

Premium essentials Volumising Mascara: An absolute Essential because it give small lashes a big boost for a volumised lashes.

Duo Eyeshadow in Butter Pecan: An Essential for its super wearable shade and complimenting duo compact design! Contains a Light and Dark shade for contour and contrast! The perfect everyday shade.

Brightening Eyeliner in Black: An Essential for its super smooth formula that glides on quickly and precisely! Create instantly defined eyes with this nifty little pencil! Blendable formula means you can also smudge the line for a softer look too!

Tinted Moisturiser with SPF 15: An Essential for its light weight, feather like finish! Gives a hydrated and light coverage whilst giving the skin a dewy look! Contains SPF to help protect skin from sun damage! Perfect for the hotter days or when you just want a little pick me up for the skin!

 Here is me wearing all the above products in the office today! :)

We hope you can all get involved in our little competition and look forward to seeing your entries! Winner will be picked and announced on Monday 20th August.

Happy Friday guys!

Love Kamen


Thursday, 16 August 2012

Olwen comes out to party! 50% off e.l.f Studio Glitter Gloss!

Good evening fellow night owls! After a much needed beauty kip I am back with another amazing late night offer!

Tuesday night we studied the art of beauty as scripted in the e.l.f Beauty Books, tonight its time to let our hair down and have a bit more fun! It's time to sparkle and party with e.l.f Studio Glitter Gloss!

e.l.f Studio Glitter Glosses are a collection of 10 beautifully, sparkly lip colours that are infused with light-reflecting micro pearls to ensure you outshine the starry night sky! Each glitter gloss also contains Vitamin E for healthy looking lips!

Check out the shades available

E.l.f. Studio Glitter Glosses from L to R: Twinkle Pink, Jewelled Jam, Crystal Cranberry, Ruby Raspberry, Fuchsia Fireworks, Sparkling Wine, Bronze Bling, Golden Glitz, Dazzling Diamond, Glam Guava
E.l.f. Studio Glitter Glosses from Top to Bottom: Twinkle Pink, Glam Guava, Jewelled Jam, Crystal Cranberry, Ruby Raspberry, Fuchsia Fireworks, Sparkling Wine, Bronze Bling, Golden Glitz, Dazzling Diamond
E.l.f. Studio Glitter Glosses from Top to Bottom: Twinkle Pink, Glam Guava, Jewelled Jam, Crystal Cranberry, Ruby Raspberry, Fuchsia Fireworks, Sparkling Wine

E.l.f. Studio Glitter Glosses from Top to Bottom: Fuchsia Fireworks, Sparkling Wine, Bronze Bling, Golden Glitz, Dazzling Diamond
For tonight only, whilst on my watch, you can get the Studio Glitter Gloss for 50% off! Simply enter the following codes before you check out on the elf website!

Min spend £10/€12

Min spend £10/€12. Codes valid from 6:00pm BST 16/08/2012 until 10:30am BST 17/08/2012. You must apply the code to receive 50% off Studio Glitter Glosses. You must add a Studio Glitter Gloss to your order and apply the code to receive the discount. Offer is only available on the Studio Glitter Glosses and cannot apply to any other items on the site. Cannot be used in conjunction with any other offers.

Happy Shopping guys!

Owlen x

Tuesday, 14 August 2012

FREE gift from Olwen! Be a wise Owl with e.l.fs Beauty Book!

The day has passed and night has fallen, tis the time for us all to be bewitched by Magic and Beauty!

I Olwen the wise Owl/late night Ambassador of e.l.f. Cosmetics is here to bring you wisdom and the latest late night offers & discounts so that you may embrace the savvy shopper within you!

Tonight I intend to pass on great wisdom through e.l.f Beauty Books! Brush up on your beauty skills and give these books a read where you will study the art of make up application!

Each Beauty Book Edition will arm you with all the tools you require for perfect makeup! Including a Step-by-Step, 12 eyeshadows, eyeliner and eyeshadow applicator

e.l.f. Cosmetics Beauty Books: Smoky Eye and Eye Brights Edition
e.l.f. Cosmetics Beauty Books: Smoky Eye Edition

e.l.f. Cosmetics Beauty Books: Smoky Eye Edition
e.l.f. Cosmetics Beauty Books: Smoky Eye Edition

e.l.f. Cosmetics Beauty Books:Bright Eyes Edition
e.l.f. Cosmetics Beauty Books:Bright Eyes Edition
e.l.f. Cosmetics Beauty Books:Bright Eyes Edition
Tonight  I am offering all Savvy Shoppers a chance to study these Beauty Books for FREE!

Simply use the following codes before you check out at e.l.f Cosmetics!

To study the Smokey Edition enter this code:

To study the Bright Eyes Edition enter this code:

I shall leave you now to make your own choice on Smokey or Brights either way, you are on the path to becoming a wise, beauty shopper!

Happy Studying late owls!

Olwen x

Our first #elfchat and its highlights!

Date: Friday. 10.08.2012
Time: 1hr. 4pm – 5pm
Topic: Beauty Tips & Advice

The first ever e.l.f. Live chat took place last Friday and we are still buzzing over the brilliant response we received from the lovely fans! It’s surprising how much was covered in such a short space of time!

If you missed our session then not to worry! You can catch us again next week for another natter! In the mean time why not catch up on what you missed with the highlights from last weeks Beauty Tips and Advice session!

Where’s the best place for Beauty Tips?
·      We found out that most of our Twitter friends refer to Blogs or YouTube for Beauty Advice and Tips!
·      We found out that you love to watch videos for product demos but read blogs for reviews and photo swatches.

Some of your fave Blogs or YouTube Channels for Beauty Advice & Tips
·      The Beauty Department Blog:
·      Fleur De Force Blog:
·      Fleur De Force YouTube:
·      Juicystar07 Beauty Channel:
·      The Make up chair:
·      Dyna’s Random blog:
·      Beauty Crush:

Top Beauty Tips/Advice shared:
·      Becca Holmes ‏@BeautyAddictB88 : always take off your makeup no matter what time of night it is.
·      Becca Holmes ‏@BeautyAddictB88 @ELFCosmeticsUK: I love the elf flat top powder brush for applying liquid foundation it goes on so well
·      Louise Lindbom ‏@msbeautyholic @ELFCosmeticsUK: I use your powder brush for my liquid foundation and absolutely love it! No streaks or anything
·      Avril Murphy@Avril_Murphy:  For strong healthy nails make sure to use a cuticle oil on your cuticles every day. Do it at night as part of your routine #elfchats
·      My Make Up Life ‏@My_MakeUp_Life @ELFCosmeticsUK @crazypolishes: Store yur gels upside dwn! it keeps them nice and fresh for longer, also use with a mixing medium!
·      e.l.f. Cosmetics UK @ELFCosmeticsUK : FAVE ROOM SAVING TIP: Pick out multi purpose products! Did u no u cud use elf eyebrow kit as both a bronzer or eyeliner too?
·      In response to Multi Purpose products: Jess@LovelyJubblyxo : Awesome, I get the shade Ash {Studio Eyebrow Kit} and sometimes use the powder side as a base colour to make other colours pop!
·      Louise Lindbom@msbeautyholic : I've used the all over color stick in Pink Lemonade as a blush, a lipstick and an eyeshadow base. Seems to work! :D

Ran out of Make up remover? Fret not; these savvy ladies have you covered!
·      My Make Up Life ‏@My_MakeUp_Life : Use vaseline or olive oil! =3 worst comes to worse gentle soap and water just don’t tug at eyes and lashes!
·      Avril Murphy ‏@Avril_Murphy: My favorite eye make up remover is Baby Oil; great for water proof mascara and sensitive skin.
·      Melanie Blane ‏@MelanieHRH @ELFCosmeticsUK: I'm with the oil people - baby oil or olive oil works brilliantly. Remove with hot water and muslin cloth.

At the end of our hour “short” session we kindly asked you guys to share your links with us! We’ve been busy reading up on all your fab blogs so if you guys need some fab reading material, please check out the following in your spare time for more Beauty tips, advice, product reviews and more!
·      Fashion Make up and Beauty:
·      Lifestyle Graduate:
·      My Makeup Life:
·      Her Royal High Street:
·      Blushful Beauty:
·      Kelsey Dawn:
·      Miss Beautyholic:
·      Those Stars that Shine:
·      All Made up:
·      Crazy Polishes:
·      Make Up Etc:
·      Lolly Coral:
·      Emily Ann Beauty:
·      Nail by Tinks:

So thats it guys! Our first Live Twitter chat! We thoroughly enjoyed it, and I hope you guys did too! If you fancy joining us for the next one please pop along on Twitter this Friday between 4PM and 5PM for a little natter! Topic will be announced later this week! So any suggestions please send the along in the comment box below!

Thanks for reading guys!

Kamen x