New e.l.f Mascara Wars: Volumising VS Defining!

Two new e.l.f mascaras have entered the e.l.f building! 

The tension is building! Which one is the ultimate Mascara!? They are both strong contenders! Studio Defining Mascara promises dramatically defined and cared for lashes with its ingredient packed formula containing Keratin, B5 and Biotin to name a few! 
Then there's Premium Essentials Volumising Mascara that claims it delivers a big volume boost and curl for a look that is no less dramatic!

So which is best for you? e.l.f put these to the test! 

Mascara One:
Studio Defining Mascara.
What it promises to do:  
Defined and conditioned lashes, with a volumised effect.
Formula:
Infused with Keratin, Pumpkin, Soy and Castor Seed Oils, B5 and Biotin to strengthen and condition lashes.
Attributes: 
Cone shaped wand for coating hard to reach areas for volumised lashes.
The results:
Big, voluptuous lashes that are lusciously defined!
 

Mascara Two:

Premium Essentials Volumising Mascara

What it promises to do:  
Volume boosting for bigger, fuller lashes with a curl!

Formula:
Vitamin E enriched formula.

Attributes: 
Big wand applicator for maximum effect.
The results:
Thicker, fuller lashes with a curl!
 

So whats the verdict? It's a tough cookie! We'll let you decide! Which mascara do you love?


Let us know in the comment box below!


Love 
e.l.f x

Have you heard? Your elf Favourites are now back in stock!

We thought you'd be glad to know that we have had a restock! Which means many of your favourite e.l.f items are back in and ready to order! Hooray!!

Whilst the Warehouse Team is busy preparing themselves for the mad rush of orders. We thought we'd do the "hard work" of playing and checking the items that are coming in... yes its tough but someone has to do it!

So here's a little teaser of whats just come back in to stock. For those who already know, these are staple products that all girls should not leave the house without!

Check them out...

Flawless Finish Foundation:

Achieve a flawless complexion with the silky smooth e.l.f. Studio Flawless Finish Foundation. The lightweight formula blends in naturally for a beautiful semi-matte finish. This liquid foundation applies easily and lasts all day for visibly brighter and radiant looking skin. Using our Flawless Finish Foundation not only restores uneven skin textures and tones, but most importantly, the SPF 15 protects your skin against harmful sun damage!


e.l.f Lipstick in Flirtatious:

A popular colour back by demand! This gorgeous shade of baby pink is Girly and yet eso easy to wear! Get one now to find out why hundreds of elf fans are now calling it their Staple Pink!









Eyelid Primer in Sheer:

It doesn't matter how great your make up is if it doesn't last you through the day! That's why it's important to give your makeup a good base to start with! Prep your eyes with this fab Eyelid Primer to make sure your makeup stays put! The ultra sheer nude color works to increase eye colour longevity and preps your eyelid for smoother, and crease-proof eyeshadow.

The ultra sheer nude color works to increase eye colour longevity. The lightweight liquid formula quickly absorbs into the skin for comfortable wear.



Mineral Infused Mascara:

What Makeup bag would be complete without a tube of excellent mascara that gives you long, luscuious and fluttery lashes!? The e.l.f mineral infused mascara creates fuller, healthier looking lashes. It enhances lashes for a naturally thicker and more volumized look. The long-wear formula and unique silicone brush creates clump free and defined lashes that last all day. No wonder it was out of stock!!






Waterproof Eyeliner Pen:

One of the most sought after products for the trend setters, sexy, winged liner is easily achievable with the help of this nifty little pen! With a thin nib, getting the perfect flick has never been easier! What's more is that its lasts for hours and stays budge proof!








Therapeutic Conditioning Lip Balm:

Parched, dry lips almost comes hand in hand with the dramatic weather change and Flaky lips are not a great look! Not to worry though, we have just the thing for you! It's e.l.f Therapeutic Conditioning Lip Balm to the rescue! This innovative balm helps to condition even the most sensitive lips with Shea Butter and Vitamins A & E for long lasting protection. It comes in four delicious flavours and colours - Blackberry Creme, Vanilla Creme, Strawberry Creme and Orange Creme! Looks and smells great in any ones make up collection!



Total Face Brush:

Definitely an office fave! The e.l.f Total Face Brush is a multi use product that is super versatile! Use it to give your complexion a once over to even out the skin tone or apply bronzer to give yourself a natural and healthy looking glow!







Mineral Eye Brightener:

Give tired eyes a complete make over with this incredible pot of magic! Works like a light reflector to instantly revive the area for a bright and wide eyed look! Infused with Chamomile, Green Tea, Mulberry and Vitamins C & E to nourish, tighten and refresh! Great for using as an eyeshadow base or around the nose, lips and anywhere you want to brighten and revitalize. This is every girls must have!


Phew! and this is just a snapshot of some of the amazing products that we have back in stock! More items include Eyeshadows, Lipsticks, and more! Go visit the e.l.f Website now to stock up on your favourite elf Products!


Thanks for reading guys!



Love,

e.l.f x

NYNY Challenge 6: Flirtatious Lashes

Whilst everyone is in full Spring Spirit with pastel attire and floral prints, one key essential for completing the romantic spring time look is most definitely long, fluttery and girly lashes!

So therefore we challenge you to a week of luscious lashes! Whether its slick of lengthening Mascara or a set of gorgeous falsies we want to see your look!

So get those mascara wands ready girls and post your luscious lash photos to us on our Facebook page for all to swoon over. We'll be picking out favourites to go in to the e.l.f Hall of Fame! 


Thanks for reading!


Love 
e.l.f

Coming Soon to e.l.f Cosmetics UK Volume Plumping Mascara

Hi Everyone!

Here's part three of the coming soon features! We are delighted to announce another amazing addition to the Studio Mascara range with this gorgeous Volume Plumping Mascara.

Apply just 2 coats to your lashes for amazing instantly volumised lashes perfect for day time chic or night time glam with a little liner.

Watch this video to see it in action!

Coming soon from eyeslipsface.co.uk

What do you think, a makeup bag must have? We think its a definite! Don't forget to check facebook, twitter and sign up for our newsletters to be one of the first to find out when these and many more exciting new arrivals are available from e.l.f

Love

e.l.f x

Product Feature of the Week

E.l.f Studio Mascara Primer

Hello Ladies! We are super excited about some of the new products that are coming in this week and we can’t wait to show you what’s in store next!

Every week we will be doing a “Product of the week” Feature to show off all the new items with pictures and demos- and this week everyone in the office is just raving about this amazing new Mascara Primer from our Studio Range! 

 New* Studio Mascara Primer

Trust us when we say this – this stuff works wonders on your lashes! Say goodbye to short, stubby lashes and HELLO to a long and volumised false lash look!

Mascara Primer- What’s new?

We are so psyched about this clever product, unlike some usual primers, the Elf Mascara Primer applies and dries transparent, therefore it doesn’t leave a trace of white residue on the lashes, this gives them a much more natural look­- Genius!

Elf Mascara Primer promises to lengthen and volumise lashes so that they appear thicker, stronger and more defined. What’s more is that it doubles up as a conditioner with it’s Pro-Vitamin B5, Hydrolyzed Wheat and Soy Protein enriched formula! Not only does it look good on your lashes, it’s also good for them too, all the more reason to become addicted to this product!

For this week’s blog we will be using our gorgeous Naomi who already has lashes to die for to demonstrate the new Mascara Primer. Check out her fantastic look below...Yes they do look THAT good in real life!

  

How you can achieve the luscious lashes look!

Products used: 

 Studio Mineral Infused Mascara

 Elf Mechanical Eyelash Curler

 New* Studio Mascara Primer

Step 1:Curl your Lashes

First curl your lashes to open up your eyes for a wide-eyed look. Make sure you start with clean lashes to avoid accidentally pulling out the lashes.

Hold the curler as close to the lash line as possible and gently clamp down for a few seconds. Be careful not to tug or pull on the lashes.

Step 2: Prime your lashes

Prepare your lashes with Studio Mascara Primer for the ultimate false lash look!  Just apply a coat of the primer like you would your mascara and allow it to dry before the next step! Just watch in awe as you see your lashes go from short and sweet to long and luscious in an instant! 

Step 3: Apply your Mascara

Once the primer has dried you can apply your favorite mascara on top.  We used Elf Mineral infused Mascara Voila! False lash look in a tube! 

And the final look...

Excited? Don't worry you won't have to wait long to get your hands on this one. We expect to launch the Mascara Primer some time today!

We hope you liked today's Product of the week! Plenty more exciting product demos to come soon! Watch this space Lady Elves!

Love

e.l.f x